Steel Division

direct-e®

Powerful and efficient

Simplest processability of complex shapes, fewer process steps and enhanced protection against corrosion. Properties that make voestalpine enameling steels outstanding.

direct-e®, the directly enamelable

Cold-rolled steels for enameling made by voestalpine Stahl GmbH in combination with direct-e® make it possible to apply powder enamel directly following the forming process. The usual degreasing of the formed components is no longer necessary, thus resulting in significant cost savings for the customer. direct-e® consists of non-mineral components and combines several innovative properties in application, especially in the field of enameling steels.

  • Clean and cost-effective deep drawing process
  • Increased corrosion protection for transport and storage
  • Forming possible without additional lubricants

Reduced number of process steps

When using steel strip coated with direct-e®, the component must not be degreased, rinsed or dried. The direct formability and excellent adhesive properties of the material make it possible to directly apply a coating following the deep-drawing process. This substantially reduces the processing costs.

Deep drawing oil

When extreme deep drawing is in demand. voestalpine uses only certified industry standards that can be cleaned using a wide variety of different processes. Numerous manufacturers in the sanitary and household appliance sectors use this additional treatment, for example, for bathtubs, sinks and parts of ovens with complex shapes.

  • Improved deep-drawing properties
  • Bathtubs
  • Rinsing tanks
  • Sanitary
  • Certified industrial standards

Multiple certifications

Extensive material certification is naturally a minimum requirement at voestalpine in our effort to provide high-performance additional treatments. Actual properties often go far beyond the standard minimum requirements.


Contact Person

Steel strips

Cold-rolled steel strip

Cold-rolled steel strip

Cold-rolled steel strip made by voestalpine combines best surface appearance and narrowest thickness tolerances for a wide range of applications.

Show more

Cold-rolled steel strip

Outstanding surface quality, excellent cold formability and high uniformity of mechanical properties are characteristic of this material.

Portfolio

The comprehensive steel grade program makes cold-rolled steel strip a genuine all-rounder. These materials are used in applications ranging from simple sections to complex deep-drawn parts. Cold-rolled steel strip is used in the household appliance industry in washing machines, dishwashers, tumble dryers, refrigerators, ranges and hot water tanks. Cold-rolled steels are also used in the radiator industry, the automotive industry (car body parts with low corrosion stress), the packaging industry and the tube and section industry.

Steel grades

  • Mild steels
  • Structural steels
  • Phosphorus-alloyed steels
  • Micro-alloyed steels
  • Bake-hardening steels
  • High-strength IF steels
  • Dual-phase steels
  • Complex-phase steels
  • TRIP steels

Cold-rolled steel strip

  • Excellent surface quality 
  • Excellent cold formability 
  • Highly uniform mechanical properties 
  • Narrow thickness tolerances thanks to modern production systems

Cold-rolled enamelable steels

Development continues unabated in this area, and high-performance cold-rolled steels made by voestalpine have become an alternative to OC annealed steels used in numerous applications in the household appliance and sanitation industries.


This could also be of interest to you:

Back
Household appliance industry

Household appliance industry

Increasingly qualitative and efficient solutions from voestalpine will be the household appliance industry standard of tomorrow.

Show more

Household appliance industry

The ideal supplier to household appliance manufacturers

The household-appliance industry has always been a market segment of strategic relevance to voestalpine. For more than 60 years, we have been developing the unique expertise incorporated into our end products, our manufacturing technologies and the industry. This has made it possible for voestalpine, as one of the most innovative and research-intensive companies in the steel industry, to set new industry standards in collaboration with our customers.

Why customers rely on voestalpine

Many renowned manufacturers have enjoyed much more than a sixty-year partnership with voestalpine. Highly skilled technical and market experts continue to work very closely with customers on high-quality and efficient solutions that set the market standards of tomorrow. Sophisticated service and logistics solutions are combined with a highly professional overall package that has proven to be effective for many manufacturers. Convince yourself!

Specialized research and development

voestalpine focuses more on solutions than on standard products. Emphasis is placed on an understanding of customer requirements and the development of individualized solutions. In its daily work, voestalpine banks on innovation and defines the standards of tomorrow.

  • Joint product development in collaboration with customers in the industry
  • Synergies with other highly innovative industries
  • More than 700 researchers, a close network with research institutions and consistent focus on innovation

Reliability AT the right time and place 

With years of experience delivering products to every part of the world, voestalpine implements all procedures necessary in international logistics to ensure the highest level of reliability. The highest degree of reliability is also taken for granted when it comes to global deliveries. A global network of sales offices, selected partners and steel service centers make it possible for voestalpine to be highly flexible with regard to customer requirements and to customize supplies and solutions for customers in the household appliance industry.

Is powder coating still your thing? Follow along and reduce your costs.

A large number of possible designs, maximum functionality, flexible support for your production lines in accordance with environmental regulations, cost savings, simplified logistics and just the right benefits clearly make colofer® the winner when answering the question of whether to use colofer® or a powder coating.

small lots is possible thanks to colofer® coil splitting.

colofer® home, the organic-coated steel strip for the household-appliance industry, has already become an important name as a high-quality and high-performance product. But did you know that the colofer® color service can produce most any color, and the product can be supplied in small lots thanks to colofer® coil splitting? This makes colofer® home an ideal choice when it comes to design and flexibility.

voestalpine supplies solutions to the following areas in the household-appliance industry:

  • Dishwashing
  • Laundry
  • Cooling
  • Drying
  • Cooking
  • Read more

Almost invisible and yet so effective

multiface® is a multifunctional, nearly invisible protective coating with excellent anti-fingerprint properties. The coating provides excellent corrosion protection during transport and storage and very good forming properties without having to employ any additional lubricants. Components coated with multiface® can be painted or adhesive-bonded without any additional conditioning and can be processed immediately. The surface features very good adhesive properties.


This could also be of interest to you:


Back